When my father first set foot in North Africa in the early 1970s, he was captivated. The vast deserts, the rhythmic sway of camel caravans, and the timeless kasbahs etched into red rock landscapes stirred something deep within him. That spark ignited a lifelong love affair with Morocco — one that has become the heart of our family’s travel story, and now forms the spirit of Explorer.
Following Ancient Pathways
Traveling through Morocco is to retrace the footsteps of nomads and traders who once carried salt, spices, and silks across unforgiving desert trails. Today, while the camel remains a symbol of these age-old journeys, modern explorers like us can venture off the beaten path in self-driven 4x4 vehicles, crossing lunar-like landscapes where silence stretches endlessly and the sky burns with starlight.
Yet, there are moments when the old ways call to us. Walking on foot across the Sahara, stumbling upon a camel well shimmering like a mirage, lowering a bucket to draw cool water — these are the moments when the spirit of the desert reveals itself most vividly.

The Atlas Mountains: Peaks and Hospitality
Rising beyond the desert, the Atlas Mountains unfold in dramatic ridges, fertile valleys, and terraced fields that cling impossibly to the earth. Here, the air cools, and Berber villages welcome travelers with a generosity that defies description. Sharing mint tea in a mud-brick home, or feasting on tagines rich with saffron and almonds, you feel the warmth of Morocco not only in its landscapes but in its people. Hospitality here is not a gesture — it is a way of life.
Our Family’s Morocco
For us at Explorer, Morocco isn’t just another destination. It’s a place woven into our family history, our beginnings, and our dreams. Over decades, we have nurtured close relationships with remarkable properties — from secluded kasbahs hidden in palm groves to elegant riads alive with lantern light. Some of these places open their doors only to our guests, allowing us to share experiences that are truly unique and deeply personal.

Why We Return, Again and Again
Every journey to Morocco feels both timeless and new. Whether crossing the dunes at sunset, winding mountain passes where goats climb trees, or exploring souks alive with color and rhythm, Morocco whispers to the soul of every traveler. For me, it’s more than exploration — it’s coming home to a story my father began half a century ago.